Book

Forbidden Fruit: The Golden Age of the Exploitation Film

by Felicia Feaster, Bret Wood

📖 Overview

Forbidden Fruit: The Golden Age of the Exploitation Film examines the history of exploitation cinema from the 1920s through the 1950s. The book focuses on independent filmmakers who created sensational movies about taboo subjects under the guise of public education and moral instruction. The authors trace exploitation films' evolution from traveling road shows to mainstream movie theaters, documenting the producers, promoters, and performers who shaped the genre. Key figures like Kroger Babb and David F. Friedman receive detailed attention, along with marketing techniques and distribution methods that helped these films reach audiences despite censorship. The text incorporates extensive research from promotional materials, reviews, legal documents, and interviews with exploitation film pioneers. Numerous black-and-white photographs and movie posters illustrate the visual style and marketing approaches of these controversial productions. This examination of exploitation cinema reveals complex relationships between entertainment, morality, and American cultural values in the mid-20th century. The book demonstrates how these films both challenged and reinforced social attitudes while operating on the fringes of mainstream Hollywood.

👀 Reviews

Readers describe this book as a reference guide covering exploitation films from the 1920s-1950s, with detailed information on roadshowing practices and marketing tactics. Readers appreciated: - Extensive rare photos and promotional materials - Coverage of lesser-known films and filmmakers - Historical context for exploitation film business practices Common criticisms: - Text can be dry and academic in tone - Limited coverage of some major exploitation figures - Some readers wanted more focus on the films themselves vs. business aspects Ratings: Goodreads: 3.9/5 (41 ratings) Amazon: 4.2/5 (12 reviews) Specific reader comments: "Invaluable research on roadshow marketing methods" - Goodreads reviewer "Great archival photos but writing style is too scholarly" - Amazon reviewer "Needed more coverage of films outside of drug/sex education genres" - Letterboxd user The book appears most popular with film historians and exploitation cinema researchers rather than casual readers.

📚 Similar books

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Bold! Daring! Shocking! True!: A History of Exploitation Films by Eric Schaefer This examination of classical-era exploitation films traces their evolution from the 1920s through the 1950s, covering production, distribution, and exhibition practices.

Grindhouse: Cultural Exchange on 42nd Street, and Beyond by David Church An analysis of grindhouse cinema explores the social and cultural impact of exploitation theaters and their programming practices from the 1960s through the 1980s.

Mondo Cane: Exploitation Cinema and the Italian Mondo Film by Mikita Brottman A comprehensive study of Italian shock documentaries traces their development, themes, and influence on exploitation cinema.

American Grindhouse: The History of Exploitation Films by Eddie Muller and Daniel Faris A chronicle of exploitation cinema examines the films, producers, and distribution methods that defined this American film movement from the 1920s through the 1970s.

🤔 Interesting facts

🎬 The book covers the unique period between 1919-1959 when exploitation films thrived in a parallel universe to Hollywood, addressing taboo topics like drug use, venereal disease, and sexuality. 📽️ Many exploitation films of this era were marketed as "educational," allowing them to bypass censorship laws while still showing controversial or risqué content. 🎥 Author Bret Wood is also a filmmaker who has directed several documentaries about film history, including "Hell's Highway: The True Story of Highway Safety Films." 🗞️ The term "exploitation film" originated from the way these movies were marketed and "exploited" through sensational advertising campaigns and roadshow-style presentations. 🎟️ These films often traveled with live lecturers who would give educational talks before screenings, sometimes selling related books or pamphlets, creating a complete theatrical experience beyond just the movie.