📖 Overview
We: How to Increase Performance and Profits Through Full Engagement presents research and strategies for maximizing employee engagement in organizations. Author Kevin Kruse draws from studies and real-world examples to demonstrate the link between engagement levels and business outcomes.
The book outlines specific techniques leaders can implement to boost engagement, including methods for measuring current engagement levels and identifying areas for improvement. Kruse provides frameworks for creating environments where employees feel connected to their work and motivated to contribute at their highest potential.
The core message centers on the idea that engagement drives performance and that engagement itself can be systematically developed through proven practices. By focusing on key engagement drivers, organizations can create sustainable improvements in productivity, customer service, and profitability.
This business guide goes beyond standard management theory to explore the human factors that shape workplace culture and success. Its approach bridges the gap between employee satisfaction and tangible business results.
👀 Reviews
Readers found the book provides practical strategies for increasing workplace engagement through specific examples and case studies. Many appreciated the research-backed "E4" engagement model and concrete action steps.
What readers liked:
- Clear, actionable takeaways for managers
- Blend of research and real-world applications
- Focus on both personal and team engagement
- Quick read with useful summaries
What readers disliked:
- Content feels repetitive
- Some concepts oversimplified
- Too much focus on corporate examples
- Limited new insights for experienced managers
One reader noted "The engagement tracker tool helped quantify my team's progress." Another mentioned "The concepts aren't groundbreaking but the implementation guidance is solid."
Ratings:
Amazon: 4.5/5 (127 reviews)
Goodreads: 3.8/5 (246 ratings)
Several reviewers highlighted the free online resources and assessment tools as valuable additions to the core content. Multiple readers said they implemented the engagement strategies with their teams and saw measurable improvements.
📚 Similar books
Drive by Daniel H. Pink
Explores research on intrinsic motivation and presents a framework for creating workplace environments that foster engagement and productivity.
Start with Why by Simon Sinek Demonstrates how leaders inspire action by connecting organizational purpose to employee motivation through neuroscience-based principles.
First, Break All the Rules by Marcus Buckingham Presents Gallup's research findings on successful managers and their methods for increasing employee engagement and performance.
The Employee Experience Advantage by Jacob Morgan Examines organizations that design employee experiences to boost engagement, innovation, and business results through workplace, cultural, and technological environments.
Flow by Mihaly Csikszentmihalyi Investigates the psychological state of optimal performance and provides insights for creating conditions that enable peak engagement in work and life.
Start with Why by Simon Sinek Demonstrates how leaders inspire action by connecting organizational purpose to employee motivation through neuroscience-based principles.
First, Break All the Rules by Marcus Buckingham Presents Gallup's research findings on successful managers and their methods for increasing employee engagement and performance.
The Employee Experience Advantage by Jacob Morgan Examines organizations that design employee experiences to boost engagement, innovation, and business results through workplace, cultural, and technological environments.
Flow by Mihaly Csikszentmihalyi Investigates the psychological state of optimal performance and provides insights for creating conditions that enable peak engagement in work and life.
🤔 Interesting facts
🔸 Author Kevin Kruse built and sold several multimillion-dollar technology companies before becoming an author and speaker, giving him firsthand experience with employee engagement in fast-growing organizations.
🔸 The book's central concept of "engagement" evolved from early 20th-century research on "flow state" by psychologist Mihaly Csikszentmihalyi, who found that people perform best when deeply absorbed in meaningful work.
🔸 Research cited in the book shows that companies with highly engaged employees outperform their competitors by 202% and have 2.5 times more revenue growth.
🔸 The "We" methodology presented in the book has been implemented by organizations including NASA, the Mayo Clinic, and Microsoft, leading to measurable improvements in both employee satisfaction and business metrics.
🔸 Kruse interviewed over 10,000 business professionals across industries to develop his engagement principles, making this one of the largest studies of workplace engagement ever conducted.