📖 Overview
The Jolly Postman is a pioneering interactive picture book that combines storytelling with real letters and documents. A postman cycles through a fairy tale world, delivering mail to familiar storybook characters like Goldilocks, Cinderella, and the Big Bad Wolf.
Each page features an actual envelope containing removable items - postcards, letters, advertisements, and even a small book. The narrative unfolds in playful rhyming verse as readers follow the postman on his rounds, opening real mail along the way.
This 1986 collaboration between Janet and Allan Ahlberg took five years to develop due to its complex production requirements. The book has sold over six million copies and spawned two sequels, with the series winning multiple awards including the Kurt Maschler Award.
The book bridges the gap between traditional fairy tales and contemporary communication, inviting readers to physically participate in the storytelling process through tactile exploration of written correspondence.
👀 Reviews
Parents and teachers report children return to The Jolly Postman repeatedly, fascinated by opening real envelopes and discovering letters inside. Many note it sparks excitement about mail and letter-writing in young readers.
Readers highlight:
- Interactive format with removable letters
- Integration of familiar fairy tale characters
- Quality illustrations and rhyming text
- Durability despite removable pieces
- Educational value for letter-writing concepts
Common criticisms:
- Letters can get lost or damaged easily
- Price point higher than standard picture books
- Some find the rhyming text forced
- Limited appeal beyond age 7
Ratings:
Goodreads: 4.5/5 (22,000+ ratings)
Amazon: 4.7/5 (2,800+ ratings)
"The perfect mix of storytelling and hands-on activity," notes one teacher reviewer. A parent writes, "After 6 years and 3 kids, all letters intact - construction holds up well."
Several reviewers mention purchasing multiple copies after letters went missing from their first book.
📚 Similar books
The Stinky Cheese Man and Other Fairly Stupid Tales by Jon Scieszka
This collection presents twisted versions of fairy tales through interactive page layouts and unconventional storytelling devices.
Dear Peter Rabbit by Alma Flor Ada Letters between storybook characters create connections between different fairy tales through correspondence.
Yours Truly, Goldilocks by Alma Flor Ada Characters from classic fairy tales exchange letters to plan a party while avoiding the schemes of the Big Bad Wolf.
The True Story of the Three Little Pigs by Jon Scieszka The wolf tells his version of the Three Little Pigs story through a newspaper article format with a different perspective on the classic tale.
Each Peach Pear Plum by Allan Ahlberg Nursery rhyme characters connect through a seek-and-find format across illustrated pages that link their stories together.
Dear Peter Rabbit by Alma Flor Ada Letters between storybook characters create connections between different fairy tales through correspondence.
Yours Truly, Goldilocks by Alma Flor Ada Characters from classic fairy tales exchange letters to plan a party while avoiding the schemes of the Big Bad Wolf.
The True Story of the Three Little Pigs by Jon Scieszka The wolf tells his version of the Three Little Pigs story through a newspaper article format with a different perspective on the classic tale.
Each Peach Pear Plum by Allan Ahlberg Nursery rhyme characters connect through a seek-and-find format across illustrated pages that link their stories together.
🤔 Interesting facts
🌟 The book was first published in 1986 and became an instant classic, selling over 6 million copies worldwide.
📬 Janet Ahlberg created all the intricate illustrations by hand, including every envelope, letter, and postcard in the book.
🏰 The book sparked a series of "Jolly" sequels, including "The Jolly Christmas Postman" and "The Jolly Pocket Postman."
✏️ Janet and Allan Ahlberg collaborated on over 37 children's books together until Janet's passing in 1994. They met while studying at teacher training college.
📝 The book's innovative interactive format helped pioneer a new genre of "movable books" in children's literature, inspiring many similar publications in the following decades.