Think Big and Kick Ass

Think Big and Kick Ass is a business and personal development book co-authored by Donald Trump and Bill Zanker, published in 2007. The work draws from Trump's experiences as a real estate developer and entrepreneur to present strategies for success in business and life. Trump outlines his approach to deal-making, negotiation, and achieving ambitious goals through specific examples from his career. The book covers topics including goal-setting, handling adversity, building wealth, and maintaining a competitive mindset in business environments. Each chapter combines tactical business advice with personal anecdotes from Trump's experiences in real estate, entertainment, and business ventures. The text includes contributions from co-author Bill Zanker, who provides additional perspective as founder of The Learning Annex. The book represents Trump's philosophy that success requires aggressive goal-setting and an unapologetic pursuit of personal interests, reflecting both the author's business methodology and broader worldview about achievement and power.

Readers view this book as a brash, motivational business guide that blends Trump's personal anecdotes with aggressive success advice. Positive reviews highlight: - Clear, actionable steps for business negotiations - Focus on persistence and thinking ambitiously - Raw, unfiltered writing style matches Trump's voice - Useful advice on managing relationships and trust Common criticisms: - Too much self-promotion and bragging - Overly aggressive tone alienates some readers - Lacks depth beyond surface-level advice - Many anecdotes repeated from previous Trump books Review Scores: Goodreads: 3.6/5 (2,800+ ratings) Amazon: 4.4/5 (400+ ratings) Sample reader feedback: "The negotiate-from-strength tactics are practical and worked in my business" - Amazon reviewer "More about Trump promoting himself than teaching anything new" - Goodreads reviewer "Helped me think bigger about my goals, but the ego is exhausting" - Goodreads reviewer

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🔷 The book was co-authored with Bill Zanker, founder of The Learning Annex, who helped grow his company from $5 million to $100 million in annual revenue after implementing Trump's business principles. 🔷 Released in 2007, the book became a #1 bestseller during a period when Trump's "The Apprentice" was at peak popularity, reaching over 20 million viewers per episode. 🔷 Many of the negotiation tactics described in the book were later referenced during Trump's 2016 presidential campaign, particularly his concept of "controlled confrontation" in deal-making. 🔷 The manuscript was completed in just three months, with Trump dictating much of the content during early morning sessions at Trump Tower before his regular workday began. 🔷 The book's original title was planned to be "Think Big and Live Large" but was changed at the last minute to create more impact and controversy in the marketplace.